4 Tips for Labelling Products with Custom Labels and Stickers

Do you love the idea of branding your products with custom labels and stickers, but are not quite sure where to start?

Then you have come to the right place! In this article, we will share the four top tips on labelling your products. We will cover everything from sticker sheets, to label materials, to how to spot a good printer.

So, if you’re thinking about using custom labels and stickers for your own business, here are four tips to help you get started:

1. Take advantage of going custom

The best thing about using custom stickers and labels is that you can create a unique look and not have to resort back to generic designs hundreds of other brands are already using.

Instead, you can submit or create your own design, choose your favourite material (more on that in the next point), and pick the ideal shape for your stickers. This allows you to create a look that fits your brand. Include a logo to help customers identify your products easily.

2. Choose durable materials

Being able to select your sticker materials is amazing. But it can be a little confusing if you are not really sure what you are looking for.

If in doubt, waterproof vinyl stickers are always a solid choice. These are made from vinyl-based materials that are laminated to resist water, scratches, sunlight and chemicals. Perfect for indoors as well as outdoor use, and available in many colours and effects.

3. Make your label design match your branding

If you want your labels to be effective, consider them as a part of your overall branding and make them match. This means using the same fonts, colours, and design elements as your other marketing materials. This will help customers associate your products with your brand.

On top of that, you can also use your stickers and labels to communicate your brand’s values. Why not include a biodegradable sticker that advertises the sustainability of your packaging?

4. Use a high-quality label printer

Nothing impacts the look of your stickers and labels more than the quality of the materials and the equipment used to print and cut them. If you do not have the right gear, it can be a good idea to reach out to a professional label printer.

They can not only produce high-quality stickers at a fraction of the price but can help you out with all your design questions. Most of them even offer free online tools for you to create your own designs from scratch.

By following these tips, you can create beautiful, professional-looking labels for your products that will help promote your brand and make it stand out from the competition. Do you have any questions? Let us know in the comments below.